{"id":208402,"date":"2023-01-10T07:55:58","date_gmt":"2023-01-10T15:55:58","guid":{"rendered":"https:\/\/sharethis.com\/?p=208402"},"modified":"2023-01-31T08:49:56","modified_gmt":"2023-01-31T16:49:56","slug":"how-to-make-money-online-for-beginners-50-tips-best-practices-to-get-started","status":"publish","type":"post","link":"https:\/\/sharethis.com\/marketing\/2023\/01\/how-to-make-money-online-for-beginners-50-tips-best-practices-to-get-started\/","title":{"rendered":"How to Make Money Online for Beginners: 50 Tips &#038; Best Practices to Get Started"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\"><\/div>\n<p class=\"wp-block-paragraph\">With more and more people turning to the web to research and shop for services and products, the idea of starting an online business has become appealing to many. This guide will walk you through the steps to start an online business and begin making money.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this guide, you\u2019ll learn everything from creating a winning online business idea to promoting your business and making it successful with customers. Follow the links below to visit a specific section.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#h-how-to-find-winning-online-money-making-ideas\">How to Find Winning Online Money-Making Ideas<\/a><\/li>\n\n\n\n<li><a href=\"#h-how-to-structure-your-business\">How to Structure Your Business<\/a><\/li>\n\n\n\n<li><a href=\"#h-how-to-set-up-your-website\">How to Set Up Your Website<\/a><\/li>\n\n\n\n<li><a href=\"#h-how-to-market-your-business\">How to Market Your Business<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-find-winning-online-money-making-ideas\">How to Find Winning Online Money-Making Ideas<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/business-3695073_640-min.jpg?fm=webp&amp;auto=compress&amp;w=800q=1\" alt=\"Chalkboard with a drawing of a stick figure climbing stairs toward a light bulb \" class=\"wp-image-208506\" loading=\"eager\" srcset=\"https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/business-3695073_640-min.jpg 640w, https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/business-3695073_640-min-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><em>Image by <a href=\"https:\/\/pixabay.com\/users\/athree23-6195572\/?utm_source=link-attribution&amp;utm_medium=referral&amp;utm_campaign=image&amp;utm_content=3695073\" target=\"_blank\" rel=\"noreferrer noopener\">Adrian<\/a> from <a href=\"https:\/\/pixabay.com\/\/?utm_source=link-attribution&amp;utm_medium=referral&amp;utm_campaign=image&amp;utm_content=3695073\" target=\"_blank\" rel=\"noreferrer noopener\">Pixabay<\/a><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1. Ask others what kind of businesses they want to see.<\/strong> Ask people you know to tell you <a href=\"https:\/\/siteefy.com\/types-of-online-businesses\/\" target=\"_blank\" rel=\"noreferrer noopener\">what kind of online service<\/a> might be helpful to them. Be sure to ask people from different walks of life and in various careers to get more diverse responses. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2. Notice current trends. <\/strong>What\u2019s trending in the online business world right now? What kind of online services or brands do you see discussed on blogs, in magazines, or on social media? The trendiest business ideas could be good ones to use as inspiration for your online business idea.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>3. Expand your hobby. <\/strong>Take a hobby you love and <a href=\"https:\/\/www.retirebeforedad.com\/monetize-your-hobby\/\" target=\"_blank\" rel=\"noreferrer noopener\">monetize it<\/a> to create a <a href=\"https:\/\/sharethis.com\/marketing\/2022\/11\/best-small-business-ideas\/\">small business<\/a> that gets you excited to get out of bed each day. You\u2019ll enjoy what you do while potentially helping others share your passion, too. As an example, <a href=\"https:\/\/groww.in\/blog\/from-bookstore-to-superstore-amazon-through-the-years\" target=\"_blank\" rel=\"noreferrer noopener\">Amazon began as a small online bookstore<\/a> but is now a leader in global eCommerce.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>4. Come up with a solution to your own problem. <\/strong>Is there anything that you could use to <a href=\"https:\/\/triare.net\/insights\/startup-idea\/\" target=\"_blank\" rel=\"noreferrer noopener\">make your life or job easier<\/a>? Lead with that as you brainstorm online business ideas. What kind of product or service could you offer that could <a href=\"https:\/\/articles.bplans.com\/business-ideas\/create-hundred-of-business-ideas\/\" target=\"_blank\" rel=\"noreferrer noopener\">counter that problem<\/a>?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>5. Browse online job boards. <\/strong>Use <a href=\"https:\/\/www.betterteam.com\/job-boards\" target=\"_blank\" rel=\"noreferrer noopener\">online job boards<\/a> as places to find other businesses that you could draw inspiration from. Browse the boards and research businesses you find. See what they\u2019re doing and consider improving what they\u2019re offering with your own online business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>6. Find a way to improve something in your own industry. <\/strong>Think about the industry you currently work in. <a href=\"https:\/\/www.forbes.com\/sites\/allbusiness\/2014\/09\/25\/you-just-got-a-great-idea-for-a-new-business-so-now-what\/?sh=1ce3b45e36a1\" target=\"_blank\" rel=\"noreferrer noopener\">What weaknesses<\/a> does it have, and what problems could your own business potentially solve?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>7. See what people are talking about on social media.<\/strong> Scroll through Twitter, Instagram, Facebook, and TikTok to see what kinds of services and brands people are talking about and enjoying. If these brands are already making people happy, you could make money with a similar kind of business.<strong>\u00a0<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>8. Always carry a notebook. <\/strong><a href=\"https:\/\/savumin.com\/why-its-important-for-entrepreneurs-to-carry-a-pocket-notebook-1577\/\" target=\"_blank\" rel=\"noreferrer noopener\">Keep a small notebook<\/a> or a digital note in your phone handy at all times to jot down business ideas as they come to you. Your daily commute, your job, appointments, and events can all spark creative business ideas you\u2019ll want to remember.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>9. Browse lists of online business ideas. <\/strong>A <a href=\"https:\/\/sharethis.com\/website-tips\/2022\/08\/online-business-ideas\/\">list of online business ideas<\/a> is a good place to start your research as you work to find the right business model fit. These lists generally include businesses that have proven successful for other entrepreneurs, so they have the potential to also work for you. Use them as inspiration to place your own spin on a product or service.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>10. Try to improve a current product or service.<\/strong> Consider an online brand or service you use frequently. Is there anything you would do <a href=\"https:\/\/www.customerfaithful.com\/what-we-say\/how-to-innovate-from-existing-ideas\" target=\"_blank\" rel=\"noreferrer noopener\">to improve it overall or make it better<\/a> for a specific group of people? Consider using your ideas as the foundation for your online money-making opportunity.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-structure-your-business\">How to Structure Your Business<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/pexels-fauxels-3184465-min-1.jpg?fm=webp&amp;auto=compress&amp;w=800q=1\" alt=\"Business partners shaking hands \" class=\"wp-image-208508\" loading=\"lazy\" srcset=\"https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/pexels-fauxels-3184465-min-1.jpg 640w, https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/pexels-fauxels-3184465-min-1-300x200.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><em>Photo by <a href=\"https:\/\/www.pexels.com\/photo\/man-and-woman-near-table-3184465\/\" target=\"_blank\" rel=\"noreferrer noopener\">fauxels<\/a> via Pexels<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>11. Sole proprietorship vs. LLC. <\/strong>If you plan to operate your business on your own, you\u2019ll need to consider whether a <a href=\"https:\/\/www.legalzoom.com\/articles\/llc-vs-sole-proprietorship\" target=\"_blank\" rel=\"noreferrer noopener\">sole proprietorship or LLC<\/a> is the better choice. Sole proprietorship is the easiest formation, with many states requiring no more than a <a href=\"https:\/\/www.nerdwallet.com\/article\/small-business\/dba-doing-business-as\" target=\"_blank\" rel=\"noreferrer noopener\">Doing Business As (DBA) name registration<\/a> to start. However, an LLC <a href=\"https:\/\/www.nolo.com\/legal-encyclopedia\/limited-liability-protection-llcs-a-50-state-guide.html\" target=\"_blank\" rel=\"noreferrer noopener\">offers financial protection<\/a> for debts and liabilities accrued by your business. In other words, your personal assets are off the hook if your company goes into debt, provided you\u2019ve followed all the rules and kept your business finances completely separate from your personal finances. An LLC also allows you to have one or multiple partners, whereas a sole proprietorship is for one person only.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>12. When to form a corporation. <\/strong>You might also <a href=\"https:\/\/www.findlaw.com\/smallbusiness\/incorporation-and-legal-structures\/pros-and-cons-why-form-a-corporation.html\" target=\"_blank\" rel=\"noreferrer noopener\">consider a corporation<\/a>, which may give your business some extra tax deductions you can\u2019t get with a sole proprietorship or LLC. However, corporations are more complex to form and have more yearly requirements for compliance. You\u2019ll also pay more to form a corporation in most states.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>13. Write a business plan. <\/strong>A business plan allows you to outline your goals for your business. Your plan should include your mission statement, information about your products and services, information about your team, and your <a href=\"https:\/\/sharethis.com\/marketing\/2022\/02\/marketing-plan-examples\/\">marketing plan<\/a>.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>14. Bring in the right people. <\/strong>Decide whether you need to bring in others to help you grow your business. Whether it\u2019s a <a href=\"https:\/\/due.com\/blog\/do-you-need-a-business-partner\/\" target=\"_blank\" rel=\"noreferrer noopener\">partner<\/a> to share most business tasks with or a few <a href=\"https:\/\/mailchimp.com\/courier\/article\/hiring-freelancers\/\" target=\"_blank\" rel=\"noreferrer noopener\">freelancers<\/a> to help with miscellaneous tasks until you grow, spend time looking for the best fit for your new venture.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>15. Apply for licenses. <\/strong>Determine if your business <a href=\"https:\/\/www.sba.gov\/business-guide\/launch-your-business\/apply-licenses-permits\" target=\"_blank\" rel=\"noreferrer noopener\">requires a license<\/a>. You can do this by searching your state\u2019s website for businesses. You should have all necessary licenses in place before operating.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>16. Get insurance. <\/strong>Not all online businesses <a href=\"https:\/\/www.insureon.com\/small-business-insurance\/types\" target=\"_blank\" rel=\"noreferrer noopener\">need insurance<\/a>, but it usually can be a good form of protection, even when it\u2019s not necessary. For instance, if your product accidentally harms someone, your insurance coverage can help you pay for damages and court costs. Most businesses can benefit from general liability insurance, at minimum.\u00a0\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>17. Learn your local laws. <\/strong>Check with your local business governing agency to <a href=\"https:\/\/www.stimmel-law.com\/en\/articles\/laws-pertaining-commerce-internet\" target=\"_blank\" rel=\"noreferrer noopener\">ensure that your business is legal<\/a> where you live. Your locality might also require licenses in addition to your state\u2019s licensing requirements.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>18. Organize your finances. <\/strong>Create a separate checking account for your business to <a href=\"https:\/\/venturize.org\/access-capital\/resources\/why-you-should-separate-your-personal-business-finances\" target=\"_blank\" rel=\"noreferrer noopener\">keep business and personal funds separate<\/a>. This makes it easier to review your accounting throughout the year and when it\u2019s time to file taxes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-set-up-your-website\">How to Set Up Your Website<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/pexels-picjumbocom-196644-min.jpg?fm=webp&amp;auto=compress&amp;w=800q=1\" alt=\"Wireframe markup for a website design in a notebook\" class=\"wp-image-208510\" loading=\"lazy\" srcset=\"https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/pexels-picjumbocom-196644-min.jpg 640w, https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/pexels-picjumbocom-196644-min-300x200.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><em>Photo by <a href=\"https:\/\/www.pexels.com\/photo\/notebook-beside-the-iphone-on-table-196644\/\" target=\"_blank\" rel=\"noreferrer noopener\">picjumbo.com<\/a> via Pexels<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>19. Get a domain name. <\/strong>Before you purchase a website, think about your <a href=\"https:\/\/www.wpbeginner.com\/beginners-guide\/how-to-register-a-domain-name-simple-tip-to-get-it-for-free\/\" target=\"_blank\" rel=\"noreferrer noopener\">domain name<\/a>. It\u2019s best to make your name something that\u2019s easily memorable and relevant to your business. Check with your domain registrar to make sure the domain name with the extension you want to use, like .org or .com, is available.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>20. Get website hosting. <\/strong>Many hosting companies offer domain registration, too, so you may be able to purchase a hosting plan and register your domain together to save money. Choose a <a href=\"https:\/\/cybernews.com\/best-web-hosting\/small-business-web-hosting\/\" target=\"_blank\" rel=\"noreferrer noopener\">hosting company<\/a> that\u2019s known for its fast and responsive services to give customers a positive experience.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>21. Choose an ecommerce platform, if necessary. <\/strong>If your business involves selling products from your website, you need an eCommerce platform, like <a href=\"https:\/\/sharethis.com\/website-tips\/2022\/09\/best-magento-hosting-options\/\">Adobe Commerce<\/a> or <a href=\"https:\/\/sharethis.com\/best-practices\/2020\/09\/how-to-find-the-best-shopify-plugins-for-your-ecommerce-site\/\">Shopify<\/a>. Read our guides comparing <a href=\"https:\/\/sharethis.com\/thought-leadership\/2020\/06\/shopify-vs-wordpress\/\">Shopify and WordPress<\/a>, <a href=\"https:\/\/sharethis.com\/thought-leadership\/2020\/01\/wix-vs-squarespace\/\">Wix vs. Squarespace<\/a>, and <a href=\"https:\/\/sharethis.com\/thought-leadership\/2020\/01\/wix-vs-wordpress\/\">Wix vs. WordPress<\/a> to learn more about each platform and find a suitable option.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>22. Find the right theme. <\/strong>Platforms like Wix, <a href=\"https:\/\/sharethis.com\/best-practices\/2020\/09\/how-to-find-the-best-shopify-themes-plus-3-top-options\/\">Shopify<\/a>, and Squarespace come with various themes to fit your business website. Other platforms, like <a href=\"https:\/\/sharethis.com\/thought-leadership\/2020\/10\/best-wordpress-ecommerce-themes\/\">WordPress<\/a>, offer more customization for you to add a theme you love. Look for business-focused themes catering to your specific type of business to make your site easy to navigate.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>23. Or, get help from a professional designer. <\/strong>A professional website designer can be an excellent investment if you have some money to spare as you set up your online business. After a consultation, your designer can create a tailor-made theme for your business. Find a designer on <a href=\"https:\/\/www.fiverr.com\/hire\/website-design\" target=\"_blank\" rel=\"noreferrer noopener\">Fiverr<\/a>, <a href=\"https:\/\/www.upwork.com\/hire\/web-designers\/us\/\" target=\"_blank\" rel=\"noreferrer noopener\">Upwork<\/a>, or other freelance marketplaces, or use your social media network to find recommended designers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>24. Make navigation user-friendly. <\/strong>Limit your <a href=\"https:\/\/usabilitygeek.com\/10-guidelines-for-navigation-usability\/\" target=\"_blank\" rel=\"noreferrer noopener\">navigational menus<\/a> to just a few options, especially if you have a multi-product company. When customers click a link to go to a page, you can use the sidebar for more options and filters to help them find what they need. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>25. Let others know more about your company. <\/strong>Don\u2019t forget to add an About and Contact page with information about your company and how to get in touch. A <a href=\"https:\/\/komarketing.com\/files\/b2b-web-usability-report-2015.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">2015 report<\/a> from Huff Industrial Marketing and KoMarketing found that 52% of people want to see an About page on a business website. Another 64% also want a Contact page to be available.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>26. Don\u2019t forget a blog. <\/strong>Blogging is an excellent marketing strategy for online businesses. <a href=\"https:\/\/sharethis.com\/best-practices\/2020\/05\/blogging-for-beginners\/\">Set up a blog<\/a> on your website, and keep it updated at least once a week with relevant content optimized for search engines. Blogs drive traffic to your site and help position your company as an industry leader through helpful and informative content.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>27. Make it SEO-friendly. <\/strong>Learn all you can about SEO to implement it into your blog and website pages. Read our guides on <a href=\"https:\/\/sharethis.com\/website-tips\/2022\/04\/seo-keywords-101\/\">keywords<\/a>, <a href=\"https:\/\/sharethis.com\/website-tips\/2022\/04\/what-are-serps\/\">SERPs<\/a>, <a href=\"https:\/\/sharethis.com\/best-practices\/2020\/06\/best-seo-tools\/\">SEO tools<\/a>, and <a href=\"https:\/\/sharethis.com\/best-practices\/2020\/03\/seo-tips-and-best-practices\/\">SEO tips<\/a> to get started.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>28. Optimize it for mobile, too. <\/strong>With more and more online shoppers using their mobile devices to access websites and buy products and services, it\u2019s crucial that your website is as mobile-friendly as it is computer-friendly. Learn strategies to make your website mobile-friendly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>29. Create a content plan. <\/strong>Will you keep your business content strictly blog-based, or do you want to branch into social media, YouTube, or even <a href=\"https:\/\/sharethis.com\/marketing\/2022\/10\/ultimate-guide-to-podcasting\/\">podcasting<\/a>? Develop a plan for your content outreach to follow as you build your business. While it\u2019s acceptable to start small by sticking to one avenue for a while, eventually spreading into other content areas can help you grow your business by marketing to new audiences.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>30. Write necessary policies. <\/strong>Write necessary policies for your website, like a <a href=\"https:\/\/sharethis.com\/website-tips\/2022\/10\/how-to-write-a-privacy-policy-for-a-website\/\">privacy policy<\/a> and cookie policy. These policies provide transparency for your customers and may also be legally required for your website.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>31. Add social media links. <\/strong><a href=\"https:\/\/sharethis.com\/platform\/follow-buttons\/\">Add follow buttons<\/a> to your website to let your visitors know where to find you on social media. You can also <a href=\"https:\/\/sharethis.com\/platform\/share-buttons\/\">add share buttons<\/a> to your blog to make it easy for blog readers to share your content on their social media channels.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>32. Work on getting backlinks. <\/strong><a href=\"https:\/\/sharethis.com\/best-practices\/2020\/04\/what-are-backlinks\/\">Build backlinks to your site<\/a> to improve your SEO and strengthen your site\u2019s authority. Create helpful content that other sites will want to link to, like <a href=\"https:\/\/terakeet.com\/blog\/pillar-page\/\" target=\"_blank\" rel=\"noreferrer noopener\">pillar pages<\/a> filled with helpful statistics or summaries of new research in your industry.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>33. Test everything regularly.<\/strong> Your site requires <a href=\"https:\/\/www.theedigital.com\/blog\/why-you-should-update-your-website-regularly\" target=\"_blank\" rel=\"noreferrer noopener\">regular updates<\/a> of its themes, plugins, and hosting-related features, so be sure to check for updates weekly. Some website builders, like WordPress, let you enable automatic updates for convenience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>34. Track its performance. <\/strong>Use an <a href=\"https:\/\/sharethis.com\/marketing\/2022\/06\/marketing-analytics-101\/\">analytics tool<\/a> to track visitors, competitors, and your site\u2019s overall performance. Remember to add a section about your analytics tool and how it stores and uses visitor data in your <a href=\"https:\/\/sharethis.com\/website-tips\/2022\/07\/how-to-write-a-privacy-policy-for-a-small-business\/\">privacy policy<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-market-your-business\">How to Market Your Business\u00a0<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/business-idea-3683781_640-min.jpg?fm=webp&amp;auto=compress&amp;w=800q=1\" alt=\"Chalkboard with plan and keywords related to business marketing and startups\" class=\"wp-image-208511\" loading=\"lazy\" srcset=\"https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/business-idea-3683781_640-min.jpg 640w, https:\/\/sharethis-com.imgix.net\/uploads\/2023\/01\/business-idea-3683781_640-min-300x200.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><em>Image by <a href=\"https:\/\/pixabay.com\/users\/geralt-9301\/?utm_source=link-attribution&amp;utm_medium=referral&amp;utm_campaign=image&amp;utm_content=3683781\" target=\"_blank\" rel=\"noreferrer noopener\">Gerd Altmann<\/a> from <a href=\"https:\/\/pixabay.com\/\/?utm_source=link-attribution&amp;utm_medium=referral&amp;utm_campaign=image&amp;utm_content=3683781\" target=\"_blank\" rel=\"noreferrer noopener\">Pixabay<\/a><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>35. Develop a marketing strategy. <\/strong>With your business idea solidified and your website ready to bring in visitors, it\u2019s time to <a href=\"https:\/\/sharethis.com\/marketing\/2022\/07\/how-to-develop-a-marketing-strategy\/\">create a marketing plan<\/a> that outlines who will be in control of your marketing and what strategies they\u2019ll use. Figure out a budget before brainstorming the best ways to start marketing your business. Stick with just one or two marketing channels to start with, like social media and Google Ads. Then, branch into other marketing forms as your business grows.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>36. Write brand guidelines. <\/strong><a href=\"https:\/\/sharethis.com\/marketing\/2022\/10\/examples-of-brand-guidelines\/\">Brand guidelines<\/a> outline the expectations you have for anyone working with your business. It includes everything from <a href=\"https:\/\/www.widen.com\/blog\/developing-brand-guidelines\" target=\"_blank\" rel=\"noreferrer noopener\">design elements to key messaging<\/a> that every team member \u2014 from designers to marketers and content writers \u2014 should use in your branding to ensure a <a href=\"https:\/\/wyndetryst.com\/2022\/06\/23\/strategy-for-creating-a-cohesive-brand-identity\/\" target=\"_blank\" rel=\"noreferrer noopener\">cohesive brand<\/a> across all platforms.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>37. Ask for feedback. <\/strong>Make your customers feel like they\u2019re a real part of your company by <a href=\"https:\/\/www.helpscout.com\/blog\/customer-feedback\/\" target=\"_blank\" rel=\"noreferrer noopener\">letting their voices be heard<\/a>. Send out occasional <a href=\"https:\/\/sharethis.com\/marketing\/2022\/06\/best-survey-creators\/\">surveys<\/a> to followers on social media or newsletter subscribers to gather ideas for improvement.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>38. Use social media. <\/strong><a href=\"https:\/\/sharethis.com\/social-media\/2022\/06\/overview-of-social-media-advertising\/\">Social media advertising<\/a> can spread the word about your business across a platform quickly. Start small with a <a href=\"https:\/\/www.llamaleadgen.com\/guide-facebook-instagram-marketing\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook or Instagram ad campaign<\/a>, testing and tweaking your ads until you create a winning recipe.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>39. Ask for testimonials. <\/strong>Encourage customers to leave reviews of your business on social media or on your product pages. If you provide services to clients, reach out to them via email to <a href=\"https:\/\/sharethis.com\/marketing\/2022\/03\/how-to-get-customer-testimonials\/\">ask for testimonials<\/a> on a recent project. Get their approval to post their testimonial on your website.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>40. Offer promotions and sales. <\/strong>One of the best ways to pull new customers in and keep current customers happy is by <a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2020\/10\/13\/sales-promotion-examples\" target=\"_blank\" rel=\"noreferrer noopener\">offering enticing promotions<\/a>. Send out information about upcoming or current sales via your email newsletter, post promotions on social media, or go live on Facebook or Instagram to let your audience know when a flash sale hits.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>41. Place ads on Google. <\/strong><a href=\"https:\/\/sharethis.com\/website-tips\/2021\/02\/how-to-use-google-ads\/\">Google Ads<\/a> display directly in Google search results above non-paid content. When someone searches your keywords, your advertisement shows at the top of the page, potentially bringing in new customers. <a href=\"https:\/\/ppcexpo.com\/blog\/how-to-choose-keywords-for-google-ads\" target=\"_blank\" rel=\"noreferrer noopener\">Target keywords<\/a> that are highly specific to your business to attract niche customers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>42. Network with others in your industry. <\/strong><a href=\"https:\/\/uphabit.com\/2020\/12\/23\/5-reasons-to-grow-your-business-with-networking\/\" target=\"_blank\" rel=\"noreferrer noopener\">Connect with like-minded business owners<\/a> in your industry on LinkedIn, in online professional groups, or at networking events. This is an excellent way to generate leads for your business through recommendations from others.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>43. Use your blog as a marketing tool. <\/strong>As you learn more about what your customers are looking for, keep crafting targeting blog content to appeal to potential customers who haven\u2019t found you yet. Get some inspiration from these <a href=\"https:\/\/sharethis.com\/website-tips\/digital-strategy\/2021\/05\/examples-of-six-figure-or-higher-businesses-built-on-blogging\/\">examples of six-figure businesses built on blogging<\/a>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>44. Cross-promote your content. <\/strong>Talk about a recent blog topic you wrote about on your podcast, share your content across social media, or make a YouTube video about a recent press release or product launch. Make the most of the content you make by <a href=\"https:\/\/powerdigitalmarketing.com\/blog\/how-to-cross-promote-content\/\" target=\"_blank\" rel=\"noreferrer noopener\">repurposing it<\/a> to attract people on other platforms.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>45. Utilize email and texting. <\/strong>Text and email marketing are extremely powerful in today\u2019s business climate because they catch busy people where they are. Some of the <a href=\"https:\/\/sharethis.com\/thought-leadership\/2020\/01\/best-best-email-marketing-services-software\/\">best email marketing software<\/a> also include SMS (text messaging) marketing to help you do both with one product.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>46. Add your business to directories. <\/strong>Online business directories used to be much more popular when the internet was still growing, but they still work. Directories like <a href=\"https:\/\/business.yelp.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Yelp<\/a>, <a href=\"https:\/\/help.glassdoor.com\/s\/article\/Add-my-company?language=en_US\" target=\"_blank\" rel=\"noreferrer noopener\">Glassdoor<\/a>, and the <a href=\"https:\/\/www.bbb.org\/get-listed\" target=\"_blank\" rel=\"noreferrer noopener\">Better Business Bureau<\/a> often come up in search results when people look for companies on these lists. Create profiles on each of them and encourage customers to leave reviews with their positive experiences.<strong>\u00a0<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>47. Work with influencers.<\/strong> Place some of your marketing budget on <a href=\"https:\/\/sharethis.com\/thought-leadership\/2020\/03\/what-is-an-influencer\/\">influencers<\/a> in your industry to get your company in front of those influencers\u2019 audiences. Influencers bring a sense of authenticity to the brands they work with by creating content that fits right into the usual content they post.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>48. Get involved in online communities. <\/strong>Facebook and LinkedIn communities are ideal for indirect marketing. <a href=\"https:\/\/beanninjas.com\/blog\/online-communities\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get involved in communities<\/a> that give you room to share your expertise with potential customers. For example, if you sell stock photography, you might join communities for book publishers or web designers, both of which may benefit from your photography expertise at specific stages of their creative processes. You can also join communities for photographers to grow your network.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>49. Write articles on other sites. <\/strong>Reach out to other websites in your industry to ask about a <a href=\"https:\/\/bloggingwizard.com\/guest-blogging-strategy\/\" target=\"_blank\" rel=\"noreferrer noopener\">guest post spot<\/a> where you can share your knowledge on a relevant topic. This is a good way to get backlinks to your site while strengthening your authority in your niche.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>50. Get help from a PR representative.<\/strong> As you grow your business, you might find that <a href=\"https:\/\/influencermarketinghub.com\/hiring-pr-agency\/\" target=\"_blank\" rel=\"noreferrer noopener\">adding a PR representative<\/a> to your team is a wise investment. They can reach out to influencers, create press releases, or find websites for guest posts to extend your company\u2019s outreach.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re interested in making money online but don\u2019t know where to begin, these tips will help you get started by setting up your own business. Once you\u2019ve built your business website and start creating content, install <a href=\"https:\/\/sharethis.com\/platform\/share-buttons\/\">social media share buttons<\/a> to make it easy for your visitors to help promote your new business. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-stcustom-stbutton wp-block-button is-style-squared large-btn aligncenter\"><a href=\"https:\/\/sharethis.com\/platform\/share-buttons\/\" data-label=\"Post Get Share Buttons CTA\" class=\"wp-block-button__link\">Get Share Buttons<\/a><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>With more and more people turning to the web to research and shop for services and products, the idea of starting an online business has become appealing to many. This guide will walk you through the steps to start an online business and begin making money. In this guide, you\u2019ll learn everything from creating a [&hellip;]<\/p>\n","protected":false},"author":93,"featured_media":208551,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ghostkit_customizer_options":"","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":"","footnotes":""},"categories":[11028],"tags":[11846,11847,11845,11848],"class_list":["post-208402","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-how-to-make-money-online","tag-how-to-make-money-online-for-beginners","tag-make-money-online","tag-online-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Make Money Online for Beginners - ShareThis<\/title>\n<meta name=\"description\" content=\"Many people want to make money online, but they aren&#039;t sure how to get started. 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